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Everything you need to build the work life you designed.
Practical tools and done-for-you services to help small business owners, solopreneurs, and marketers build an audience, capture leads, and convert them — without burning out or outsourcing the whole thing to an agency.
You have a business. You don't have a list. Let's fix that.
Here's what nobody tells you: without a list, every sale starts from zero. Every launch is a cold start. Every quiet week feels like the whole thing might be falling apart.
A lead magnet funnel fixes that. It turns strangers into subscribers while you sleep, eat, travel, or work with actual clients. And you don't need a tech stack the size of a small country to build one — you need the right one, built the right way, once.
That's what I do. Pick the level of support that fits where you are right now.
The Lead Magnet Launchpad
For: Solopreneurs and small business owners ready to build their first lead magnet — or fix the one that isn't converting.
What you get: A tight, opinionated guide covering how to pick the right lead magnet topic, design it to convert, and build the full freebie funnel (lead magnet, landing page, thank-you page, welcome email) in a weekend.
Bonus: 30 irresistible lead magnet ideas you can swipe.
Retail Price: $27 USD
Business Audit
For: Business owners who know something's off but can't identify exactly where. Perfect first step before committing to build-out.
What you get: A written audit of your current marketing: presence, conversion points, and funnel gaps. You get a prioritized list of fixes you can action immediately. Delivered within 5 business days.
Price: $147 USD
Lead Magnet in a Box
For: Business owners who have an offer or an idea of what their ideal lead magnet looks like, but no email list, or a list that's under 500 and not growing.
What you get: A done-for-you lead capture system: custom-designed lead magnet (up to 6 pages), converting landing page with copywriting included, thank-you page, and full automation — all built in 1-2 weeks. 5 founding-client spots only. If you've read The Lead Magnet Launchpad and the weight of actually building it hit you, this is the service that takes it off your plate.
Price: $997 founding $1497 USD
Done-For-You Funnel Build
For: Business owners with an existing audience or offer who need a complete funnel that converts — not just lead capture.
What you get: A full 1-page sales funnel: branded landing sales page, checkout page, thank you page, payment integrations and automated delivery. 5 welcome email sequences and tracking. Built in 2 weeks.
Price: $2,500 founding $3,500 USD
Not sure where to start?
"I want to build a lead magnet that actually attracts clients."
Start with The Lead Magnet Launchpad — a $27 tight, practical guide that walks you through picking the right freebie topic, designing it to convert, and building the full funnel in a single weekend.
"I have a business — something's not clicking and I can't figure out what."
Start with the Business Audit — a $147 written diagnostic where I personally review your presence, your conversion points, and your funnel gaps, then hand you a prioritized list of fixes.
"I know what to do. I need someone to actually build it."
Choose Lead Magnet in a Box ($997 founding, $1,497 public) for a done-for-you lead capture system, or the DFY Funnel Build ($2,500 founding, $3,500 public) for a complete 1-page sales funnel.
Check out my book
Read the Book: Digital + print available
Don't Be the Easy Target: The Small Business Owner's Guide to Cybersecurity
Natali is a published author. Her first book, Don't Be the Easy Target, teaches small business owners how to protect themselves from cyber threats — no IT team required, no technical jargon.
It's a guide designed specifically for small business owners, freelancers, and entrepreneurs who don’t have an IT team but still need real protection.
This book breaks cybersecurity down into simple, actionable steps you can implement immediately and provides templates to build your own policies.
From securing passwords and managing freelancers safely to protecting your social media accounts and responding to real-world threats, every chapter is built around how businesses actually operate, not how enterprise security manuals assume they should.
Through real-life examples, case studies, and easy-to-follow frameworks, you’ll learn how cyberattacks actually happen and more importantly, how to prevent them.
Because cybersecurity isn’t about being perfect.
It’s about not being the easiest target.
Retail Price: $12 USD
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The Social Media and Funnel Audit Checklist
10 things killing your business's online presence.
Your Questions Answered
Start with the free discovery call. It's 20 minutes, no pressure, no pitch. I'll ask a few questions about where you are and what you're trying to build, and I'll tell you honestly which (if any) of my offers is the right fit. If it's not a fit, I'll point you somewhere else.
Lead Magnet in a Box builds the top of your funnel — the freebie, the landing page, and a short welcome sequence that turns strangers into subscribers. The DFY Funnel Build is the complete system — it adds a sales page, checkout page, thank you page and a longer conversion sequence that turns subscribers into buyers. Lead Magnet in a Box is right when you don't have a list yet. DFY Funnel Build is right when you have a list and something to sell.
Nope. If you don't have an account, I'll help you set up a free one on day one. The free plan handles up to 2,000 contacts — more than enough for your first year. If you're already on a different platform (Mailchimp, ConvertKit, Kajabi), we can talk about whether to migrate or integrate.
The Business Audit is delivered within 5 business days of payment. Lead Magnet in a Box and the DFY Funnel Build both launch within 1-2 weeks of the kickoff call, depending on scope. The Magnet Launchpad is an instant digital download.
Yes. All services are delivered remotely. Bilingual in English and Spanish, so if your audience is Spanish-speaking, I can build lead magnets and email sequences in either language. Currently working with clients in the US, UK, and Spain.
Every done-for-you service includes two revision rounds. If after both rounds you still aren't satisfied, there's a 48-hour satisfaction window after final revision where I'll keep working until it's right. I'd rather deliver something you actually use than something we both walk away from.
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